Your Word is your Bond.

In the Canadian trades, your handshake and your word are everything. Back in the day, a bad reputation traveled by word-of-mouth at the local hardware store; today, it travels at the speed of light on Google and Facebook. One “sour” review left unaddressed can cost you a six-figure contract.

banner reputation talking panels showing reputation past and present.

Here is how we protect your “Good Name” using a system that works while you’re busy finishing the job:

1. Striking While the Iron is Hot (The “Golden Window”)

The best time to get a five-star review is the exact moment you’re packing up your tools and the client is marveling at their new reno. But asking for reviews can feel awkward, and clients often forget once life gets busy.

Automated Handshakes: The moment a project is marked “complete” in your system, our tool sends a polite, professional text or email to the client. It says: “Hey, it was a pleasure working on your home. Would you mind sharing your experience?”
The “Path of Least Resistance”: We don’t send them to a login screen. We send them a direct link that opens right to your Google Business Profile. If it takes more than two clicks, people won’t do it. We make it a one-click process.

2. The “Review Firewall” (Pre-Empting Issues)

Not every job goes perfectly—sometimes a sub-contractor is late or a material is backordered. Our system acts as a filter.

Internal Feedback Loop: If a client is less than thrilled, our system can be set up to ask for “private feedback” first. This gives you a chance to pick up the phone, fix the issue, and turn a “complainer” into a “loyal fan” before they ever vent their frustrations on a public forum like Google or Reddit.

3. “Active Watch”: Your Digital Lookout

You’re on a roof or in a crawlspace; you don’t have time to be “Googling” yourself every hour. We do the watching for you.

Real-Time Alerts: If someone mentions your business name on a local Facebook community group, a forum, or a review site, we know instantly.
Professional Response Handling: We help you craft responses that show you’re a pro. If it’s a great review, we thank them (which Google loves). If it’s a tough one, we help you respond with “Canadian Class”—calm, professional, and solution-oriented. This shows future customers that you stand behind your work, no matter what.

4. Turning Reviews into Marketing Fuel

A great review shouldn’t just sit on Google; it should be working for you everywhere.

Social Proof Injection: We take your best “love letters” from clients and automatically feed them onto your website’s homepage and your social media feeds.
The “Neighbourhood Effect”: When a homeowner in Oakville sees a review from another homeowner in Oakville praising your cleanliness and punctuality, the “Trust Factor” goes through the roof.

Why this is vital for a Reno Pro:

A high star rating is the “Social Currency” of 2026. It’s often the #1 thing that determines if someone clicks your “Call” button or moves to the next guy. We make sure your online reputation is as solid as the foundations you pour.